News

What's your customers' first impression?

Philip Molden Nov 21 2013

First impressions count. It's just human nature to judge people on your first encounter.

So imagine if the first impression of your business by a customer is not being acknowledged or being confronted by a rude individual.

It's not the impression you want to be remembered by is it?

Imagine ten new customers or clients walked into your premises while a member of your staff was having an off day and each person was ignored or badly dealt with.

The chances of them coming back will be much lower.

It is important then to make sure that all of your staff are trained correctly to a top standard to avoid disasters like this one. Each individual represents your company and could affect its entire reputation.

Keep this in mind if you ever receive some negative feedback on one of your staff members. It could indicate a training need, and it's worth checking to see if other people in your team would benefit from an update.

Top Tip: You could send someone into your business, like a secret shopper for instance. This way you could get feedback on their first impressions, and find out where you can improve your service.

Just imagine what Working Feedback could do for you today?

For further information please contact Working Feedback on 0845 340 0038.